Email Marketing - eNewsletters
Generate a solid ROI with a professional Email Marketing campaign!
Email marketing is a highly cost-effective way of sending communications. It is quick, offers highly measurable results and is easily personalised. You can use email to keep in touch with your client base, build relationships and promote services or offers.59% of B2B marketers say email is the most effective channel for generating revenue. Click To Tweet (BtoB Magazine)
In 2014, email marketing was cited as the most effective digital marketing channel for customer retention in the United States." (eMarketer).
Getting Started - eNewsletter and Email Marketing campaigns
Our email marketing service includes managing your account, newsletter campaign and mailing list. This service makes it easy and convenient for you to run an email marketing campaign, as no technical knowledge is required.
Benefits of our Email Marketing service include:
- Custom HTML design newsletter build
- Sales copy review and optimisation
- Easy to view campaign reports
- Automated list management (for bounces, invalid emails and subscriptions)
- Guaranteed delivery from whitelisted dedicated email servers
To begin, clients should provide us with their opt-in email lists, an email design brief and newsletter content or a content brief - of course we can offer help and advice on getting started. Please remember that in accordance with Irish legislation and best email practise you will need to register with the Data Protection Commissioner before undertaking any email marketing – again we can advise you on how to go about this.
What you need to do to send your 1st Email Marketing Campaign
- Provide us with your opt-in email lists
- Provide an email design brief, or examples of newsletters you like
- Provide content for your email or a content brief to us
- Register with Data Protection Commissioner in Ireland.
- Set up your eNewsletter account
- Provide you with a login username and password
- Upload your mailing list
- Upload your design template
- Set up mailing campaigns
- Test and preview your email
- Send out mailing campaign.
As part of your email marketing campaign management, we can also create the following:
- Create an Email Newsletter sign up form to add to your Web site
- Create a 'thank you' page for your Web site, which appears following subscription
- Create email auto-responders
Email auto-responders can be a powerful tool to send a series of emails for example to a new person that has subscribed to your email list. For example as part of the sales funnel on your website perhaps you offer a “free introduction to online investments” where you send new subscribers a series of excellent information, providing them with real value and earning their trust as an expert in your field. This would then allow you continue email them legitimately to market your related products or services.
Contact Us To Discuss Your Needs!
If you are looking for a Email Marketing agency in Dublin or Sligo with a team of creative experts to manage your email marketing campaigns with real digital marketing and web development experience built over 15 years then please get in contact and let’s see how we can help you grow!